Online Branding as an Organizational Process with Maven Infosoft

May 29th, 2013

Maven Infosoft has, over the recent years, achieved specialization in creating web strategies intended to unify online and offline marketing and communication for B2B and B2C companies. To transport your brand to the new media of internet or develop an entirely new brand, it is essential to integrate a variety of tools in your promotion strategy. We help you identify and use such digital marketing tools to pull off the best possible results.

The Right People to Shout Out Your Brand

Our team is trained to identify and skilled in implementing the tactics that will put your brand before an audience that you know, but doesn’t know you yet. We know when to listen, when to acknowledge and when to respond. We know where your most profitable customers go. And we reach out to them with blog posts, tweets, comments and images. And we don’t forget to measure the results.

From Start… (Your Clients Think They Know You)

Your prospects invariably check you out online. It’s a given in the age of the Internet. Maven’s content writing team helps you put your best foot forward and showcase the business that you’re striving day in and day out to build. We painstakingly go through your online profiles, your “About” page, your biographies and posts about you, and make sure that the information presented about you is a good fit with the needs of your potential client base. This makes sure the right people approach you with the right deals and that your story is told as you know it.

…To End (Always Eye the Sale)

So what do you get from online brand management? That’s the question CEOs ask. And that’s the question we help you answer every day. Brand management is useless if it doesn’t help your organization make that sale. We help you develop and implement a discernible process to engage with customers and stakeholders at all stages of the sales funnel:

Online Branding Process

Until your brand is being advocated or defended, you don’t have a strong brand. We at Maven Infosoft turn your brand digital and make it strong enough to have a meaningful impact on operating costs, organizational processes and product sales.

Connect with us on Facebook and Twitter. Ask us how far your brand can go online!

MagentoCRUX offers Special Price of $19 on Magento Themes & Templates

August 15th, 2012

Maven Infosoft is pleased to announce heavy price reduction on all basic Magento themes available at MagentoCRUX.com.

Magento Themes & Layouts

Magento Themes & Layouts

MagentoCRUX goes straight to the crux of all solutions sought by online businesses, customers and developers alike. It offers a wide range of practically useful Magento layouts and themes for your Magento website. These are available for instant download and implementation, wasting no time in installation or configuration. MagentoCRUX boasts of an outstanding range of handy Magento templates refreshingly different from the hordes of me-too e-commerce theme websites.

Maven has reduced to $19 prices of 25+ themes that were previously priced from $59 to $99. This is ideal for small-scale web retailers’ ability to extend their existing web solutions in a manner that saves them on time and the costs associated with theme and template design; this will be translated into business processes and ultimately profits.

MagentoCRUX themes and layouts are thoroughly tested for functionality and compatibility in all of the most popular browsers, as well as in the most recent Magento version. Professional design will help you convert visitors into customers as you utilize our templates for Magento to take full advantage of the e-Commerce platform. Some of the themes on offer are:

Avignon: A professional Magento template with a dashing background style. The elegance of this theme is unmistakable.

Stone: This is theme suits all e-commerce products. The stone theme gives your store a professional look and feel.

Gold Fawn: The Gold Fawn theme is stylish. Period. A wishful combination of chocolate and gold with simple white menus.

Steel: The name says it all. The gray-blue combination is ideal for a variety of merchandise and blends in superbly.

Saddle: A refined and mellow theme with contrasts in brown. Showcases the richness of your products individually.

Ruddy Taupe: Draws attention to the items on sale. The sandy colours give your store a down-to-earth feel.

Black Ruby: Black Ruby stands out from all those themes out there with a distinguished combination you won’t find anywhere else.

Go take a look yourself at the MagentoCRUX Theme page now!

Magento Extension: Product File Upload and File Catalog

June 7th, 2012

Product file upload and file catalog – Magento Extension provides feature to add multiple file for products which user can download and review later. Any pdf, word, excel, powerpoint presentation, zip file can be uploaded from Admin. Single file catalog search is available where users can find all files at one place and search for files by file name or product name. It is useful for the product catalog, presentation which user can download and review later.

What is Product File?

Product file can be any document file or zip file. This can be PDF, Doc, Excel, ppt, Zip or any other file format. By default Magento does not provide facility to upload files with products. It is required many times to upload brochure, catalog with product.

Features:

Add files to product.
Add more information about file.
Upload multiple files to single product.
Add any type of file with product.
File format can be PDF, Doc, Excel, ppt, Zip or any other
Download file from the product page.
View PDF file directly in browsers
Single page File catalog to download all files.
Single page file catalog to search all files by file name, product name.
Default search with Alphabets

Who should Use this extension?

Store owner who runs Magento and want to add more information by uploading file for their customers, can use this extension. If anyone wants to upload brochure, catalog or product information, they can use this extension.

What are the benefits?

This module adds more information to product. User can download this information and view it. Single file catalog place to download all files. One place for search files by names and product names then download it.

More Information:

Click Here Or Click on the following link to visit more information.

http://magentocrux.mavenstore.com/product-file-upload-catalog-magento-extension-module-plug-ins-add-ons.html

Looking for complete Magento solution with more file, video, categorised CMS?

If you are looking for complete Magento solution with more file, video, categorised CMS, contact us with all details and email on info@magentocrux.com.

Magento Extension: Europa Sports API / Feed Integration

June 7th, 2012

Europa Sports API Feed Integration Magento extension provides facility to import all Europasports feed data to Magento. This also updates data regular basis for stock, price, information changes. Europa Sports product feed magento module is thirdpaty magento plugin which acts as bridge between Europa Sports and Magento. This module sends order information to Europa Sports. This Magento module automatically creates configurable products based on the Europa sports feed data. There are many other features as well.

What is Europa Sports?

Europa Sports Products is a national distributor of sports supplements. They supply to specialty retailers, Internet sites, and health clubs. Gold’s Gym, National Discount Nutrition, Smoothie King, and the US Marine Corps are clients. They are an authorized distributor for 283 product lines. That means they don’t have just a few major products. They keep an extensive inventory of all their major product lines in over 381,000 sq. feet of warehouse space in Charlotte, NC, Mesquite, TX, Fresno, CA, Strongsville, OH, Windsor, CT, Orlando, FL and SeaTac, WA.

Features:

Import Europa Sports Product Information, Stock, Price
Update Europa Sports Regular basis Product Information, Stock, Price
Send Order Email to Europa Sports as per their structure
Create configurable products automatically as per the options
Discontinue Products automatically
Comprehensive Configuration options, Field mapping
Comprehensive Cron settings
Email alert on as per successful cron Europa Sports update
Email alert on any error while updating any Europa Sports product information
General price difference setting to add profit on price sent by Europa sports.

Who should Use this extension?

This extension is helpful for any account holder who has Europa Sports accounts and run successful online store with those products. If anyone interested starting new business, can create new account on Europa Sports and run online store with this extension. Anyone has already Magento store and wants to add new product range from Europa Sports, can use this extension.

What are the benefits?

Just install this extension. Add profit margin and configure the module. You are all set to sell all online products from Europa Sports. Everything is automatic. Order information sent to Europa Sports with shipping address of customers. Order will be processed by Europa sports. No need to keep any inventory or warehouse. Just concentrate on marketing of the store. Rest is to earn profit.

More Information:

Click Here Or Click on the following link to visit more information.

http://magentocrux.mavenstore.com/europa-sports-api-feed-integration-magento-extension-module-plug-ins-add-ons.html

Looking for online Europa Sports Store?

If you are looking for complete new online store with Eurpoa sports, contact us with all details and email on info@magentocrux.com.

ShyamalSaumil.com Relaunched by Maven Infosoft

June 7th, 2012

Maven Infosoft has launched new website ShyamalSaumil.com, website for Gujarati singers and Musician Shyamal, Saumil, Aarti Munshi. New website provides all information of 3 singles along with news, upcoming events, past events, event’s video, blog, subscription to newsletters, online sell of the albums, online subscription to swarsetu forums, website branding, many other features developed by Maven Infosoft.

ShyamalSaumil.com Home page

ShyamalSaumil.com Home Page

About Shyamal, Saumil, Aarti Munshi:

Shyaml and Saumil are called soul of Gujarati music in current era of this generation. Shyamal, Saumil and Arti Munshi have secured a place as performing artistes in the heart of every music-loving Gujarati and are household names through their live programmes and music albums. Their live performances are to packed audiences not only in Ahmedabad; they have equal fan-following in Anand, Baroda and Mumbai. Their music presents authentic Gujarati sugam sangeet and kavya sangeet; offer a variety of themes catering to different age-groups and touch the core emotions of love and joy, devotion and spirituality.

In the year 2000, they started a listeners’ forum called Swarsetu under which they began organizing theme-based cultural and musical events. Today Swarsetu has more than a 1000 members and patrons in Gujarat and Maharashtra.

Their journey began in 1980s when they were in their twenties trying to find a foothold in a then fledgling industry. Along the way, they took inspiration from stalwarts like Laxmikant-Pyarelal, Jagjit Singh and many others. They spread their canvas vast ranging from sugam sangeet to garba, bhakti sangeet to music for young children.

About New Website:

Under the Website Branding, Maven Infosoft aimed to create online brand for Shyamal, Saumil, Aarti Munshi rather than creating only website. This website aims to provide latest information of Shyamal, Saumil to their listeners, fans and visitors. Following is list of few main features of the website.

(1) On Site Aesthetic Changes
(2) Rich Media usage
(3) On Site Features Improvements
(4) Article section
(5) Blog section
(6) Event section
(7) On Site User Personalisation
(8) User Registration / Login
(9) User Account Information
(10) On Site User Participations / Events
(11) Newsletters Subscribe email blast
(12) User subscription for Swarsetu forms
(13) e-Commerce integration for Album selling
(14) External Media Usage
(15) Video Sharing, Image Shring
(16) Social Media Plug Ins

About Maven Infosoft Pvt Ltd:

Maven Infosoft Pvt Ltd, Indian offshore software development company based in Ahmedabad, working on LAMP technology as well as Microsoft technology. We have a great team of friendly experts who help hundreds of businesses all over the world quickly for eCommerce, CRM, Accounting, ERP and other types of systems’ implementations of different shapes. Every senior member of team has created and managed successful implementation of each solution from scratch. Following is list of few of the services offered by Maven Infosoft Pvt Ltd.

(1) Online Brand Strategy
(2) Interactive Internet Marketing
(3) Web Design & Development
(4) Rich Media Design
(5) eCommerce
(6) Landing Pages & Micro-sites
(7) Search Engine Optimization

Looking for similar websites?

If you are looking for similar site with having features like article, blog, events, ecommerce, contact us with all details and email on info@maven-infosoft.com.

Maven develops Media & Multi Level Marketing site with Advertising & Community modules

January 25th, 2012

Project Type: Web Development, Data Management, Online Community Building

Industry: News, Multi Level Marketing, Community

Technology: ASP.NET

About the Client:

Aajivika Weekly is, on the face of it, a weekly magazine for the readers of Surendranagar District of the Gujarat State of India. However, it is not just a local magazine. It is the voice of the entire community. Aajivika Weekly mixes news, networking and business in a seamless cultural and online presence.

Requirements:

The CIO of Aajivika approached Maven Infosoft with a long list of requirements. He wanted a focused and dynamic microsite for the complex range of services that they provided. The client emphasized on easy content updation, a way to capture inquiries and leads, and a clear path to conversion. They wanted data warehousing and mining capabilities integrated into their web application.

Further, the client wanted to address a large and varied demographic audience as well to sell online and print advertising space. They also wanted to provide free services like job placement for the community.

One of the primary aims of Aajivika Weekly was to capitalize on its strong influence on the community to start and grow a Multi Level Marketing business by selling various products and services across its geographical area of influence. Maven Infosoft was asked and able to develop various bespoke web application modules that facilitated user sign on, lead generation and sales.

AajivikaWeekly.com - Designed, Developed & Maintained by Maven Infosoft

AajivikaWeekly.com - Designed, Developed & Maintained by Maven Infosoft

The Solution:

Maven Infosoft overcame the mountaineous task at hand to combine the multi-faceted requirements of the site, namely, building the community, publishing news content in various document formats, integrating advertising and lead capturing.

Maven Infosoft incorporated ads and advertising forms and contracts without cluttering up the site with banners or ill-positioned images. We drastically changed the colour combination to bring up the weekly to the aesthetic standards of reputed international magazines, all the while providing powerful content management capabilities and strong under-the-hood programming. We implemented a number of user tools, modules and access privileges based on magazine subscription and web-only registration.

AajivikaWeekly.com - Designed, Developed & Maintained by Maven Infosoft

AajivikaWeekly.com - Designed, Developed & Maintained by Maven Infosoft

Success:

All aspects of AajivikaWeekly.com remained consistent with the Aajivika image and Maven Infosoft further refined the website so that it became more pleasing to their completely non-technical user base. We worked closely with the CEO and her teams to create a portal where visitors can stay informed on local happenings, share society news, learn about local businesses, and be part of a vibrant, business-minded community. The client themselves continue to succeed in building and growing a multi level marketing business. Moreover, they have seen a three-fold rise in advertising inquiries.

AajivikaWeekly.com - Designed, Developed & Maintained by Maven Infosoft

AajivikaWeekly.com - Designed, Developed & Maintained by Maven Infosoft

Relaunch of B2B Site for Large-Scale Manufacturer Prima Chemicals

January 13th, 2012

Project Type: Web Design & Development

Industry: Chemical Manufacturing

Technology: Joomla Content Management System

About the Client:

Prima Chemicals is a top-notch manufacturer of highly-specialized, custom-ordered variants of pigments and solvent dyes, having applications for paint, wood coating, enamel, inks and printing. They have two different manufacturing units in the industrial area of Ahmedabad, India, with an annual manufacturing capacity of more than 1400 tons. Prima is the World’s Largest Manufacturer of Pyrazolones.

Requirements:

With world-class production facilities, R&D and quality assurance procedures in place, the only aspect in which Prima Chemicals lagged was a respectable online presence to promote its services in the B2B marketplace. Its existing website was no more than a brochure on the internet, simply listing out the products. Further, they were also facing bottlenecks in communication due to an inefficient email server, which could not even bear the load of unsolicited inquiries.

So they contacted Maven Infosoft in mid-2011 with the goal of redesigning their website to showcase their full range of products, get more leads, increase B2B customer conversion rates and create a strong, memorable brand.

The Solution:

The analysts and designers at Maven Infosoft identified several problems with the existing website, such as inappropriate sections, unprofessional images and lack of marketing depth that prevented the creation of a strong and memorable brand. These issues needed immediate redressal.

The immediate challenge for Maven was to leverage the standing of Prima Chemicals as a company into a congruent solution for their website. We started with a powerful core design and layout that incorporated Prima’s logo and branding strategy. We used the client’s preferred colour—dark green (consistent with their primary product)—and set up corresponding imagery, logo and web elements, taking care nto to neglect clarity and usability in the process.

Maven Infosoft also provided a resilient hosting and email solution satisfying all the mailing and communication-intensive needs of the client.

Success:

PrimaChemicals.com has been instrumental in gaining significant business benefits for the client, because the website has given them a definitive brand and professional image commensurate with their status as a large-scale manufacturer in the dyes and pigments industry. Prima Chemicals’ director Apurva Modi had this to say: “We experienced a doubling of inquiries and near-tripling of conversion rates in the three months following the launch of the revamped website, which I can directly attribute to the better user experience it provides.”

Maven Infosoft takes healing clinic Vasant Nature Cure online

January 12th, 2012

Project Type: Web Design & Development

Industry: Health & Alternative Therapy

Technology: Joomla Content Management System

About the Client:

Vasant Nature Cure is a natural cure hospital cum clinic cum treatment centre incorporating the science of living for health, happiness and stress-free life. They propagate the idea that every man is his own doctor. “Let thy medicine be thy food and let thy food be thy medicine” is their motto. Vasant Nature Cure promotes the belief that internal sanitation can keep one immune from disease and disorder.

Requirements:

Vasant Nature Cure was not well known due to its niche operating market. They wanted to reach the masses and benefit all with alternative treatments. The challenge was to showcase all activities which they have been doing for betterment of general health of the population at a nominal price.

Hence they wanted people to come, heal themselves and contribute for the cause. So it was important to provide detailed information of all therapies that they offered.

The Solution: An Informational & Optimized Website Designed and Developed in Joomla

Maven Infosoft developed a dynamic website for Vasant Nature Cure with the use of Joomla Content Management System. The artistic use of CSS and website banners has led to giving site an elegant appeal. Plus, the full range of services that the client offers is showcased elegantly with appropriate categories, pictures and neatly separated informational text.

The website includes interesting new features both at the frontend and the backend. Maven Infosoft has also attempted to showcase user generated content on social media sites such as Facebook and Twitter on the homepage.

Maven Infosoft recommended using plenty of optimized images (which have smaller file sizes and faster load times) as well as targeted, unique copy to entice more customers and patients. We also uncovered unoptimized page titles, Meta tags and copy that needed SEO attention, and put right the same with the help of our knowledgeable content writers.

Success:

VasantNatureCure.com has turned out to be an informational website for people from all walks of life who need to turn down the strees of life. Maven Infosoft has helped the client raise awareness among people with clear images, precise content and real life stories.

MagentoCRUX’s “ADVANCE SHOP BY” – One of the best Magento Modules

March 7th, 2011

MagentoCRUX Advance Shop By is a resourceful ecommerce extension created by Maven Store for web shops running on Magento. There can hardly be an online retailer who would not be able to promote their products or increase sales using this comprehensive feature-packed module. Whether your site is selling flowers or electronics, bricks or sports equipment, Advance Shop By is a product sorting tool that you cannot afford to ignore.

Advance Shop By helps you effectively drive your visitors’ attention to your best and most profitable products and boost revenues by arousing, attracting and capturing your prospects’ interest in products that you want them to buy. This extension increases time spent by visitors to your store, at the same time reducing chances of aimless surfing.

How can a single module perform all these functions? You’re right! Advance Shop By is an amalgamation of nifty add-ons that individually perform tasks geared toward a particular online sales promotion tactic, as we shall go on to see. New Arrivals, Most Viewed, Most Sold, Most Reviewed, Most Rated, Most Tagged, Absolute Free, Editors’ Picks, Clearance and Great Offers are the plug-ins that make up the Advance Shop By system. There is a tabbed block usage system for easy placement on your home page. All feature labels appear on product listing pages as well. Moreover, each product that qualifies for highlighting displays an icon that says whether it’s the most sold or a new arrival and so on.

Advance Shop By is a Magento Web Administrator’s delight. It is easy to install, copy and run. It is seamlessly integrated with CMS blocks. Options and sub-modules can be easily and instantly enabled or disabled. Further, it is highly scalable and there is no limit to the number of products that can be sorted or categorized by any sub-module of Advance Shop By.

On the actual Magento web store, Advance Shop By is transparent as a module and gels into the categorized layout of any retail e-store. There is a tabbed layout that sorts products by ten different criteria—New Arrivals, Most Viewed, Most Sold, Most Reviewed, Most Rated, Most Tagged, Absolute Free, Editors’ Picks, Clearance and Great Offers. Navigation choices are displayed on the header, footer and side panels of the home page and landing pages alike. Comprehensive back-end management control enables you to set and calibrate each setting that emphasizes your key products.

Advance Shop By does not just benefit store owners and administrators but also passes on the advantages to shoppers and customers. Visitors to your site get a quick idea of which are the top-selling products, what others are buying and what they’re saying about the products. Their attention is directed to price discounts and clearance offers. Navigation and checkout becomes straightforward. You can get module and all the information from below link.

http://magentocrux.mavenstore.com/advance-shopby-magento-extension-module-plug-ins.html

Here is a detailed breakdown of the sub-modules of MagentoCRUX Advance Shop By…

1. New Arrivals

The New Arrivals extension offers a simplified way to show newly added products. It gives you an easy way to showcase the latest products on your website. There is also an option available whereby you can select the exact duration for which it is displayed.

2. Most Viewed

The Most Viewed plug-in automatically generates the list of your online store’s Highest Views products and displays it. Both the merchant and the customers gather valuable data about the most popular and visited products. All products are displayed in descending order.

3. Most Sold

The Most Sold add-on automatically displays a list of your store’s best selling products, thereby giving you essential data about your most revenue-generating items. All products are displayed in descending order of sale.

4. Most Reviewed

Those products which are talked about and which the customer makes an effort to review are the ones on which you should concentrate. Most Reviewed not only enables you to get this critical business advantage but also provides your customers with the views of other customers and the “in” products of the times.

5. Most Rated

The popular products in your site will be rated by many of your visitors. The Most Rated add-on you an idea of which products are potential best-sellers. Visitors and potential customers will be able to see what items others have rated, what ratings they’ve been given, and make decisions whether to buy or not.

6. Most Tagged

Most Tagged presents you with ideal information on what your customers are saying about your products. Well-liked products will be tagged most and this little add-on gives you the ability to organize these products by order of high tagging rate.

7. Absolute Free

The Absolute Free module works great in conjunction with promotions and offers. Customers’ attention is immediately drawn to those products with Zero Price—in other words, FREE! It is assumed that your Magento store is configured for Zero Price. This also enables the store manager to keep an eye on the success rate of the promotion and how fast the inventory is moving.

8. Editor’s Pick

Editor’s Pick is an indispensable choice for stores selling books, DVDs, movies and offering software downloads among others. The Editors Pick module allows selected display of flagship or vital products by setting a simple attribute in the Magento Admin Panel.

9. Clearance Discount

Clearance Discount displays as an attribute in the Magento Admin Panel. You can set a discount percentage on clearance items and these go on to display on the store at the front-end. What’s more, you can use this attribute as a base to set special prices according to your catalog price rules.

10. Great Offers

The Great Offers extension shows all your discounted items in one place. It also gives you the option to sort your offers according to the extent of the discount. You can be sure that your customers are informed of all the bargains your store has to offer.

Maven Store (http://magentocrux.mavenstore.com) is an initiative of Maven Infosoft to provide specialized e-commerce services, extensions, plug-ins, add-ons, themes, layouts and templates for web shops and covering all aspects of online retail. MagentoCRUX is a subset of Maven Store that caters to web shops built on Magento, the world’s fastest evolving web commerce platform.

Through MagentoCRUX, Maven Store aims to sell useful web application modules that will facilitate product import and insertion, connections to a large number of payment gateways and shipping services with a few basic programming changes. The modular structure of the code will allow web administrators to upgrade their Magento installation to include more features while retaining existing customizations.

Maven Infosoft also assists online retailers in requirement based development, store optimization, SEO and web-store branding.

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